Nissan name first used in s[ edit ] InYoshisuke Aikawa nickname: At this time Nissan controlled foundries and auto parts businesses, but Aikawa did not nissan motor co ltd automobile manufacturing until Inthe first car nissan motor co ltd by an integrated assembly system rolled off the line at the Yokohama plant.

Most of the machinery and processes originally came from the United States. When Nissan started to assemble larger vehicles under the "Nissan" brand inmuch of the design plans and plant facilities were supplied by the Graham-Paige Company.

The agreement called for Nissan to make all Austin parts locally within three years, a goal Nissan met.

Nissan produced and marketed Austins for seven years. The nissan motor co ltd also gave Nissan rights to use Austin patents, which Nissan used in developing its own engines for its Datsun line of cars.

InBritish-built Austins were assembled and sold, but bythe Austin A50 — completely built by Nissan and featuring a new cc engine—was on the market in Japan.

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Nissan produced 20, Austins nissan motor co ltd to The apex of the Austin-derived engines was the new design A series engine in This engine powered the new Datsunwhich gained Nissan respect in the worldwide sedan market. The Z was an immediate sensation and lifted Nissan to world-class status in the automobile market. Workers were locked out, and several hundred were fired.

Nissan Motor Co., Ltd. (7201)

The Japanese government and the U. A new labor union was formed, [34] with Shioji Ichiro one of its nissan motor co ltd. Ichiro had studied at Harvard University on a U. In the company began the production of motorboats. During this time, the modification of the Datsun model to U. Additions included sophisticated detailing, roof racks, and air conditioning.

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The new styling of the Datsun automobiles was highlighted with the introduction of the model SX. Inthe company began the long and costly process of changing its name from Datsun to Nissan in the U. The new generation of Nissan automobiles included high-performance luxury nissan motor co ltd.

Clearly, the management of Nissan had made a commitment to increase expenditures for research and development. During the late s, Nissan evaluated future consumer trends.

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From this analysis, Nissan predicted that consumers would prefer a car with high performance, high speed, innovative styling, and versatile options. Cultural differences also nissan motor co ltd considered in this evaluation. The use of robotics and computer-aided design and manufacturing reduced the time required for computations on aerodynamics, combustion, noise, and vibration characteristics, enabling Nissan to have an advantage in both the domestic and foreign markets.

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Profits and sales dropped, quelling hopes that the s would be as lucrative as the s. Nissan was not alone in its backward tumble, however: Nissan motor co ltd to some observers, Japanese manufacturers had grown complacent after recording prolific gains to surpass U.

In the more cost-conscious s, they allowed the price of their products to rise just as U.

In addition, the global recession that sent many national economies into a tailspin in the early s caught Nissan with its resources thinly stretched as a result of its bid to unseat its largest Japanese rival, Toyota Motor Corporation. Toyota, much larger than Nissan and possessing deeper nissan motor co ltd pockets, was better positioned to sustain the losses incurred from the global economic downturn.

Nissan Motor Co., Ltd. капитализация

Consequently, Nissan entered its ninth decade of operation facing formidable obstacles. There were some positive signs in the early s to inspire hope for the future. Nissan also was encouraged by strong sales of its Quest minivan, which was introduced in the United States in and had been developed jointly with Ford Motor, which marketed its own version, the Ford Windstar.

Despite the return to the black, Nissan remained a troubled company. Competition from the more financially stable Toyota and Honda played a factor in this decline, but Nissan also hurt itself by failing to keep pace with changing consumer tastes both in Japan and in overseas markets.

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For example, Nissan was behind its rivals in adding minivans and nissan motor co ltd utility vehicles to its product lineup, having for years dismissed these sectors as passing fads. Meanwhile, minivans, sport utility vehicles, and station wagons accounted for half of all passenger car sales in Japan by earlyup from just more than ten percent in In the U.

Because of these and other factors, Nissan returned to the red for fiscal years and The Renault Era The late s was a period of intense consolidation in the auto industry, stemming from rapid globalization, the increasing cost of developing ever more sophisticated vehicles, nissan motor co ltd worldwide automotive production overcapacity.

The November merger nissan motor co ltd Daimler-Benz AG and Chrysler Nissan motor co ltd that formed DaimlerChrysler AG was the largest partnership created in this period, but there were a number of smaller mergers, acquisitions, and strategic alliances as well.

Both Nissan and Renault S. Nissan nissan motor co ltd rebuffed by both DaimlerChrysler and Ford and Renault was turned away by other Japanese automakers, before the two companies reached an agreement on a global alliance in March The production side followed a similar pattern. On a global basis, the two companies held just more than a nine percent market share, which would position the combination number four in the worldwide auto industry.

The Brazilian-born Ghosn was an executive vice-president at Renault and had engineered a rapid turnaround there after joining the company in Ghosn rapidly began implementing a massive restructuring of Nissan. Nonautomotive operations began nissan motor co ltd be divested, including mobile and car telephone operations and the aerospace division. As for the automotive operations, Ghosn in October laid out a tough cost-containment program slated to be completed by The program included: The biggest question was whether Ghosn could implement the plan without resorting to large-scale layoffs in Japan, which would likely face fierce opposition from workers and labor unions and even from leaders of other Japanese firms.

Perhaps to underscore the seriousness of his mission and his determination to turn Nissan nissan motor co ltd, Ghosn also announced that he would resign if Nissan was not profitable by March Principal Subsidiaries: Autech Japan, Inc.

Nissan motor co ltd Nissan: Справка 26 июля Nissan Motor Co. Штаб-квартира Nissan Motor находится в Токио. Пост главного исполнительного директора Nissan Motor Co. История компании: Компания была основана в году в результате слияния компаний "Тобата имоно" и "Нихон сангё".

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В году название компании было изменено на Nissan Motor Co. В году компания начала поставки автомобилей в США, а в году "Ниссан" стала первой японской компанией, вошедшей в десятку крупнейших авто-импортеров в США.